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WONDLA Mentioned in PW

S&S to Launch New DiTerlizzi Series

Spiderwick Chronicles author launches new middle-grade project

By John Sellers — Publishers Weekly, 3/4/2010 4:52:00 PM

Simon & Schuster Books for Young Readers has just announced a new middle-grade series by Tony DiTerlizzi. The Search for WondLa, about a 12-year-old girl—raised underground by a robot—and her search for other humans. The first volume in the series will be published on September 21 with a 300,000-copy first printing. The book will feature two-color artwork throughout and will incorporate “augmented reality” in several places, a first for the publisher. S&S plans to promote the book with a $350,000 marketing campaign.

DiTerlizzi has published several books with S&S, including the Spiderwick Chronicles (with Holly Black), Kenny & the Dragon, and the Adventure of Meno series (with his wife, Angela). “I’m thrilled to mark a decade of making books with Simon & Schuster with the launch of my newest novel,” said DiTerlizzi in a statement. “When I first conceived of The Spiderwick Chronicles, I imagined a story from the past coming forward to the present. In The Search for WondLa I am bringing a story back in time from the future. My vision is to create a 21st century fairy tale.”

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